Sara Kingsley

Sara Kingsley

Senior Product Marketing Manager

My Role

A Senior Product Marketing Manager at LogRhythm, I focus on the overall NextGen SIEM Platform, security analytics, and all customer success services. I work closely with the Product Management team to develop technical content, conduct competitive analysis, and perform market research. In conjunction with the Product Management team, I plan and implement product launches and release communications across the entire customer lifecycle.

My Story

With a deep background in analysis and communications, I began my career in research analyst roles for government agencies such as the Governor of Georgia and European Commission. From there, I used my experience as a communication professional to serve as the marketing and communications manager for State Representative Jimmy Pruett.

After going back to school for my masters, I continued to serve as an analyst in several roles, while also developing more skills as a technical writer for the Office of the Secretary of Defense.

With these skills, I served in several different marketing roles including Program Content Writer, Proposal and Field Marketing Manager and Product Marketing and Content Manager.

I am a voracious reader and in my spare time I enjoy watching TV and movies and hitting the trails with my husband and dog Lexi.

My Philosophy

Communication is the foundation of a successful go-live for any technology product. I work to understand the ins and outs of the product and hone the language for how to best talk about a product to the right audience.

My Qualifications

Bachelor of Science, Political Science & History, Georgia College and State University

Masters, International Affairs, Georgia Institute of Technology

Pragmatic Marketing Certification, January 2015

My Twitter Handle